Target Launches Premium Wine Line Priced Under $10

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Target Launches Premium Wine Line Priced Under $10
Photo Courtesy: Target

On a Target run but want to get some cheap wine to go with groceries? Target announced Feb. 21 a new premium wine coming to shelves nationwide March 3.The retailer introduced $5 wines by

California Roots and the Wine Cube and now will stock “perfectly-balanced” California wines, The Collection. The brand boasts the new collection as “premium California wines” at a price of $9.99 per bottle. The line includes five varietals and in addition, the company will launch a seventh varietal of the California Roots – a Sauvignon Blanc. Four-pack cans of Wine Cube in Sparkling

White Wine and sparkling Rosé will be available for purchase. Target will also stock “full-flavored 80-calorie spiked and sparkling beverages made with organic alcohol, Crook & Marker,” which comes in eight varieties March 3.

The Collection includes Cabernet Sauvignon, Red Wine Blend, Rosé, Pinot Grigio and Chardonnay. The Collection is sourced from Delicato Family Vineyards, a family-owned winery around since 1935.

According to Vinepair, the retailer plans to start selling alcoholic beverages at 90 percent of its stores by the end of 2019.

Target Launches Premium Wine Line Priced Under $10.2
Photo Courtesy: Target

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