Netflix is a large company with its fingers in many different pies. And yet, it still wants to branch out even more, this time looking to step into the video game market. This is just slightly ahead of their launch of the Stranger Things game coming in July to pretty much every gaming platform there is. Besides, after the Bandersnatch thing, in which Netflix made an interactive movie that viewers could affect the progression of, it is pretty obvious that the company is willing to take nearly any plunge if they see potential in it.
That’s why Netflix is planning to make their debut at E3, which we only found out about thanks to a public announcing its official twitter account made late Monday, asking E3 for an official invite to the event. According to Netflix, they’ll be bringing a panel into the E3 Coliseum program under the title ‘Bringing your Favorite Shows to Life: Developing Netflix Originals into Video Games.’
— Geoff Keighley (@geoffkeighley) May 13, 2019
E3 asked them about what kind of games they would be talking about, but Netflix kept the cards close to their chest, revealing little and only confirming that the release of their Stranger Things game was close. If we’re being fair to Netflix, no one should be surprised that they decided to branch out this far; they’ve always been known for coming up with their own unique content, due to the need to compete with all the other streaming services that cropped up around them. They even made a partnership with Sirius radio to bring their content to the airwaves.
With video games being the next major target on their list of original content, it’s a mystery as to whether or not other competitors will try to catch up and plant a flag there as well. Although, if the past is anything to go by, by the time the competition has caught up to Netflix, the streaming mega-corporation will have not only successfully joining the video game ranks, but also moved on to another new idea.
That said though, it is a different question entirely to wonder if these video games will be good. After all, most of the time, adaptations of a story from one medium to another go pretty poorly. We only have to look at game to movie adaptations or vice versa to see that truth. This isn’t to say that Netflix is guaranteed to fail, but this will be their first time producing video games, and that’s a much different medium than TV and movies. If their first attempt at doing so goes poorly, then it wouldn’t be too surprising if they broke away from the video game attempt at all.
Still, a lot of people like Netflix and its generally intriguing content, so if they can successfully make good games for those people to enjoy, everyone wins. All we can do is hope that their foray into new territory goes as well as they are planning.